Editor profile

Sarah Al-Fahad

Editor, Consumer Trends & Social Commerce

Sarah Al-Fahad monitors shifting consumer behavior and the rise of social commerce. She provides insights into mobile shopping trends and digital consumption patterns worldwide.

sarah.alfahad@digitalretailnews.com

Bylined articles

Seller Briefs

Challenges and Support Systems for SMEs in Southeast Asian Cross-Border E-commerce: Building a Sustainable Digital Retail Ecosystem

This paper deeply analyzes the structural challenges faced by micro and small-scale enterprises (MSMEs) in Southeast Asia in the field of cross-border e-commerce, including regulatory, skills, and logistics bottlenecks. It explores how regional business support organizations (BSOs) and the private sector can bridge these gaps through policy advocacy, skills training, and customized support to provide insights for building a more resilient digital retail ecosystem.

Sarah Al-Fahad5 min read
Global Commerce

Africa's E-commerce Penetration Growth Trend: The Next Frontier of Digital Retail

According to Statista forecasts, e-commerce penetration in many African countries will continue to rise. This article analyzes market background, platform influence, consumer trends, and regional differences, exploring the opportunities and challenges for digital retail in Africa.

Sarah Al-Fahad6 min read
Logistics And Fulfillment

The Warehousing Revolution in the Trillion-Dollar Cross-Border Market: How WMS Evolves from a Management Tool to a Supply Chain Intelligence Hub

According to the Frost & Sullivan whitepaper, China's cross-border WMS market is expected to achieve a compound annual growth rate of 22.6% from 2020 to 2025, with the industry CR5 exceeding 64%, and Lingxing WMS leading the market with a 33% share. The article analyzes the path of WMS evolving from a tool into an intelligent supply chain hub, as well as future trends.

Sarah Al-Fahad7 min read
Marketplaces

New E-commerce Tools Weekly Report: July 22, 2026

Weekly summary of new services for e-commerce merchants. This issue covers updates on limited releases, fast delivery, secure payment, social commerce management, cross-border payment, automated marketing, and loyalty programs.

Sarah Al-Fahad1 min read
Global Commerce

How Four Indian Local Brands Win the Digital Retail Market

This article analyzes the success strategies of four Indian local brands, including Blue Tokai and Minimalist, in the digital retail sector, exploring how they adapt to changes in Indian consumer behavior, and the insights for foreign sellers.

Sarah Al-Fahad3 min read
Logistics And Fulfillment

Double Tariff Trap: Return Risks for UK Cross-Border Retailers under the 2026 EU New Policy

Starting from July 2026, the EU will abolish the 150-euro duty-free threshold. When UK retailers sell goods to the EU, returns may trigger a second customs duty event, leading to a double customs duty risk. This article analyzes the impact of the new policy on cross-border retail and corresponding strategies.

Sarah Al-Fahad3 min read
Logistics And Fulfillment

AI Empowers Storage and Logistics: ShipAndStorage.com Reports the Digital Retail Transformation Behind Demand Growth

As artificial intelligence and automation technologies permeate the logistics industry, ShipAndStorage.com reports a surge in demand for AI-enabled storage, moving, and logistics solutions. This article analyzes the impact of this trend on digital retail, consumer behavior, and the global e-commerce fulfillment system.

Sarah Al-Fahad4 min read
Global Commerce

Retail enters the era of "control economy": digital channels contribute 80% of growth, competition focus shifts to pricing and visibility

Euromonitor reports that global retail growth will be only 2% in 2025, but e-commerce will contribute about 80% of the increment. Competition is shifting from expansion to control over pricing, visibility, and consumer decision-making. Geopolitical risks and AI-driven recommendation systems are reshaping the retail landscape.

Sarah Al-Fahad4 min read